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7 Best Email Marketing Services Lookinglion 

This article shares with you the complete details about the 7 Best Email Marketing Services Lookinglion along with individual pros and cons. if you are planning to explore the email marketing journey than this will be great to know.

What is Email Marketing?

It is one of the most powerful marketing channels. Email marketing is a form of direct marketing and digital marketing as well that uses email to promote that particular business’s products and services. It helps customers to know about the products and services that the company is selling. 

How to do Email Marketing? 

Here are some tips on how one can do email marketing:-

  • Choose a relevant email list 
  • Design your email 
  • Personalize your email subject line and content 
  • Be conversational 
  • Create follow-ups 
  • Send emails from a real person 
  • A/B test your emails 
  • Follow email or spam regulations
  • Track the success of your email campaigns  

7 Best Email Marketing Services Lookinglion

Here are the 7 best email marketing services for all sorts of businesses:-

Mailchimp 

It is a marketing automation and email marketing platform. Mailchimp is the trade name of its operator, Rocket Science Group. It is an American company that was founded way back in 2001 by Ben Chestnut and Mark Armstrong along with Dan Kurzius who joined them later. It is the best email marketing service for beginners.

Mailchimp- Best email marketing service Lookinglion

Features

Some of the features offered by Mailchimp are the following:-

Audience Management toolsMarketing CRM 
Signup Forms 
Segmentation 
Behavioral Targeting 
Predicted Demographics 
Marketing Automation Customer Journeys 
Integrations 
Creative ToolsContent Studio
Creative Assistant 
Dynamic Content xx
Insights and Analytics Reports 
Smart Recommendations 
A/B Testing 
Surveys 

Pricing

Here is the pricing plan of Mailchimp:-

  • Free
  • Essentials- Rs 192.50 for 12 months 
  • Standard- Rs 287.50 for 12 months 
  • Premium- Rs 5750 for 12 months 

Pros and Cons of Mailchimps

Here are the Pros and Cons of Mailchimps:-

Pros

  • Easy-to-use platform
  • Offers a wide range of integrations

Cons

  • Unfavourable way to count subscribers 
  • Mostly high-cost subscription plans 

Constant Contact

It is an online marketing company which was founded way back in 1955 by Randy Parker and was later sold to Endurance International in 2015.

Features

Here are some of the features offered by this email marketing service:-

Business Reporting
Templates 
Marketing automation 
Customer list management 
Reaching to peopleFaceBook
Instagram
Google Ads 
Website Signup forms 
Lead generation landing pages 
Engaging customersSocial posting 
Integrations 
Surveys, polls, and Event RSVP

Pricing

Here are the plans of Constant Contact:-

  • Lite- Rs 990 per month 
  • Standard- Rs 2888 per month 
  • Premium- Rs 6600 per month 

Pros & Cons

Here are the Pros and Cons of Constant Contact

Pros

  • Offers a wide range of templates 
  • Creating campaigns is good and simple
  • Making a customized email list is intuitive and simple 

Cons

  • Slightly less user-friendly interface 
  • Customer service is not very fast or friendly 
  • Less pre-set email templates are created 

Brevo 

Brevo was previously known as Sendinblue. It is a SaaS solution for relationship marketing. This company was founded back in 2007 by Armand Thiberge and Kapil Sharma. This offers cloud-based marketing communication software. The headquarters of this company is located in Paris, France.

Features

Here are some features offered by Sendinblue:-

Best FeaturesDrag-and-drop visual email builder 
SMS messaging 
CRM 
Forms and Landing pages 
Automation 
Web chat 
Transactional Emails 
Reaching to peopleFaceBook
Instagram
Google Ads 
Website Signup forms 
Lead generation landing pages 

Pricing

The pricing of this varies as per the category selection and they are the following:-

Marketing PlatformFree
Starter- Rs 1575 per month 
Business- Rs 4075 per month 
Brevo Plus- Talk to sales 
ConversationsFree
Pro- Rs 1079 per month 
Sales PlatformFree
Transactional EmailFree

Pros & Cons

Here are the Pros and Cons of Brevo (SendinBlue)

Pros

  • It offers various tools and templates to customers
  • The free plan allows to send up to 300 emails a day
  • Excellent support system 

Cons

  • You have to create a separate account for your contacts 
  • You cannot send more than one email at a time from your email account 

Convertkit 

It is a full-featured email service provider which was created by Nathan Barry. Convertkit is one of the fastest-growing email marketing companies in the world.

Features

Here are some of the features offered by this software:-

Grow your audienceCreator network
Landing pages 
Forms 
Connect with fansEmail designer 
Email marketing 
Automate your marketingVisual animations 
Integrations 
Earn an incomeCommerce 
Sponsor Network
Paid recommendations 

Pricing

Here are the plans and pricing of Convertkit:-

  • Free
  • Creator- $9 per month 
  • Creator Pro- $25 per month 

Pros & Cons

Pros

  • Free mailing address that customers can use 
  • Robust tagging system for managing funnels and targeting users with optimized emails 

Cons

  • Analytics can be a bit more in-depth 
  • Sometimes it malfunctions 

Awaber 

This email marketing service provider has 100,000 small business clients across the globe. AWeber helps people keep in touch with the subscribers who have requested to be on their mailing list.

Feature

Here are some of the features offered by AWeber:-

  • Email templates
  • Website URL or FaceBook page 
  • High-quality stock images 
  • Drag-and-drop builder
  • Sign-up forms 
  • Landing pages 
  • Auto newsletter 

Pricing

Here are the plans and pricing of AWeber:-

  • Unlimited- $899 per month 
  • Plus- $20.00 per month 
  • Lite- $12.50 per month 
  • Free

Pros and Cons of AWeber

Pros

  • Significantly cheaper 
  • Great customer support 
  • An entirely free plan is available 

Cons

  • You are charged to host unsubscribed contacts on your account 
  • Customer support is only in English 

HubSpot 

It is an American developer and marketer of software products for inbound marketing, sales, and customer service.

Feature

Here are some of the features offered by HubSpot:-

  • Ads software 
  • Google ads 
  • Exit intent forms 
  • Blog software 
  • Calls-to-action 
  • Lead capture software 
  • Free email hosting 

Pricing

Here are the plans and pricing of HubSpot:-

  • Professional- $800 per month 
  • Enterprise-$ 3600 per month 

Pros and Cons of HubSpot

Pros

  • All-in-one platform
  • Easy to use 
  • Some things are for free 

Cons

  • Template customization can be challenging 
  • No split testing on lower packages 

Get Response 

In this email marketing tool you can use it for lead generation, creating automation workflows, lead nurturing, sales, and many more.

Features

Here are more features offered by Get Response:-

  • Email creator 
  • Send-time optimization 
  • Newsletter templates 
  • Web events 
  • Visual workflow builder 
  • Advanced triggering 

Pricing

Here are the plans and pricing of Get Response:-

  • Free
  • Email Marketing- $15.58 per month
  • Marketing automation- $48.38 per month
  • E-commerce marketing-$97.58 per month 

Pros and Cons of Get Response

Pros

  • Good support 
  • Wide range of features 
  • Easy-to-use 

Cons

  • Poor deliverability 
  • Locked credit cards 
  • Management of multiple accounts is not good 

How to increase Click Rate in Email Marketing? 

Here are some of the tips on how you can increase click rate in email marketing:-

  • Include video 
  • Write compelling subject lines 
  • Optimize for mobile 
  • Get to the point 
  • Use buttons 

How many Marketing Emails is Too Many? 

This totally depends on the product and services sold by that particular business. But, 4-6 in a month is good and more than that is too many. 

How Many Marketing Emails to Send Per Week? 

You can send 1-2 marketing emails per week. 

FAQ:

Q1. What are the 3 types of email marketing?

Ans: Here are the three types of email marketing:-
Email Newsletters 
Transactional Emails
Behavioral emails 

Q2. What are the 5 Cs of email marketing?

Ans: Here are the 5 Cs of email marketing:-
Complete 
Clear 
Correct 
Concise 
Courteous 

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